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Privacy Policy

The North Report respects the privacy of all of its users and is committed to protecting such privacy in accordance with this Privacy Policy. This Privacy Policy explains The North Report and its subsidiaries’, affiliates’, related companies’ and arm’s length companies’ (collectively, “TNR”) treatment of your personally identifiable information collected in connection with your activities on or related to:

(a) all TNR websites referencing this Privacy Policy (the “TNR Sites”), and

(b) both

(i) all services and business purposes of TNR, and

(ii) all services made available on the TNR Sites (collectively, unless noted otherwise, the “TNR Services”).

This Privacy Policy also explains how you can ask questions and make suggestions about our privacy practices and review and update your personal information. We urge you to read this Privacy Policy carefully and to check back periodically as this Privacy Policy may change from time to time. Please note that this Privacy Policy does not apply to the practices of companies or websites which are not owned or controlled by TNR.

INFORMATION COLLECTED

In the course of operating the TNR Services, we may collect two types of information about our users: Personal Information and Non-Personal Information.

“Personal Information” is personally identifiable information, such as your name, address, email address, birth date and gender. Personal Information is collected by us when you choose to provide it to us when registering for a TNR Service, such as when you choose to subscribe to a TNR Service, receive an invitation from TNR to participate in an event or promotion, enter a TNR promotion, participate in a TNR event, or choose to receive a TNR newsletter. In addition, if you choose to contact any of our customer service representatives, we may keep a record of that correspondence so that we may fully address the subject matter. Some of the Personal Information we collect may be sensitive, such as payment information. We may also receive Personal Information from our business partners and other third parties, provided that such third parties confirm to us that you have permitted them to share such information.

“Non-Personal Information” is information of an anonymous nature that cannot be used to identify or re-identify an individual, such as the type and version of browser or operating system you may be using, and the website you may have come from and visit next. Aggregate information, such as demographic statistics of our users (e.g. average age or geographical allocation of our users), number of visitors and average time spent on a TNR Service, is also considered Non-Personal Information once it is aggregated. Non-Personal Information is collected or derived by us in the course of operating the TNR Services. For example, our Web servers may automatically collect Non-Personal Information which is provided through your browser or stored on a Cookie (as defined herein) or through a Web Beacon (as defined herein) when you choose to visit a TNR Service. Non-Personal Information is used by TNR as described in this Privacy Policy. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of TNR Sites may become inaccessible or not function properly. For more information about the cookies we use, please see our policy on the use of cookies below. You are under no obligation to provide personal information, with the caveat that your refusal to do so may prevent you from using certain portion of TNR Sites and TNR Services. TNR does not collect, use or disclose personal information without your consent, except when required by law. If you wish to withdraw (revoke) your consent for the collection, use or disclosure of your personal information at any time, please contact us at privacy@thenorthreport.com. Your withdrawal of consent is not retroactive, since TNR may already have used your information for the purposes described here; it will be applied on a go-forward basis.

USE OF PERSONAL INFORMATION

TNR uses Personal Information for the purposes stated or implied at the time of collection, including for the following purposes:

a. Providing you with the TNR Services and information you have requested from us, including your use of the TNR Sites. We may from time to time use your Personal Information to contact you about changes, enhancements or similar notices related to the TNR Services;

b. If you indicated that you were interested in receiving offers or information from TNR or certain of our selected sponsors or advertisers, TNR may send you email materials and other mailings about products and services that we feel may be of interest to you.

c. If you enter a contest or other promotion offered on a TNR Site, we may, under the rules of the promotion, use your name and certain other information to administer the promotion, such as contacting, announcing and promoting the winners of the promotion.

DISCLOSURE AND TRANSFER OF PERSONAL INFORMATION

We will not sell or rent your Personal Information to anyone. We will only disclose or transfer your Personal Information to third parties:

a. Where you have given express consent;

b. Who are acting on our behalf as our agents, suppliers or service providers. Such entities act under strict contractual controls, requiring them to maintain the confidentiality of all such Personal Information and to use such information solely for purposes related to the provision of the TNR Services. Your Personal Information may be stored, processed or otherwise used by TNR or our service providers, both inside and outside of Canada. As a result, that country’s courts, governments or law enforcement agencies could obtain disclosure of your information in accordance with that country’s laws;

c. As may be set out in the Terms and Conditions applicable to a TNR Service, to facilitate the provision of such TNR Service, such as fulfilling legal requirements;

d. As required by law, including by an order of any court, institution or body with jurisdiction or authority to compel the production of information, or in order to protect or defend a legal interest; or

e. In connection with a TNR corporate re-organization, merger or amalgamation with another entity, or a sale of all or a substantial portion of the assets of TNR provided that the Personal Information disclosed continues to be used for the purposes permitted by this Privacy Policy by the entity acquiring the information.

LINKS TO OTHER SITES AND ADVERTISEMENTS

TNR Services may contain links to other websites and services. While we try to link only to sites and services that share our high standards and respect for privacy, please understand that we are not responsible for the content of, or the privacy practices employed by, other companies or websites. This Privacy Policy applies only to the TNR Services referencing this Privacy Policy.

SECURITY

The security of your Personal Information is important to us. TNR takes reasonable technical, contractual, administrative, and physical security steps to protect Personal Information that you provide to us. We instruct our employees, contractors and agents with access to your Personal Information that it is to be used only in adherence with the principles set forth in this Privacy Policy and the laws applicable to each specific business. Such access is limited to those employees, contractors and agents who have a business need to know.

We protect Personal Information with safeguards that are commensurate to its sensitivity. For example, in the event you provide credit card information to us, we work to help protect the security of your credit card information during transmission by using industry standard encryption technology. You can help protect the security of your Personal Information as well. For instance, never give out your password, since this is what is used to access your account or registration information. Also remember to log out of your account and close your browser window when you finish using a TNR Service or surfing the Web, so that other people using the same computer won’t have access to your information. Unfortunately, however, no database or data transmission over the internet can be guaranteed to be 100% secure. As a result, while we strive to protect your Personal Information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction or inadvertent disclosure of your Personal Information. Consequently, TNR, its affiliates, related companies and arm’s length companies and any directors, officers, employees, agents, contractors, subcontractors or agents of the foregoing do not represent, warrant or guarantee that your Personal Information will be protected against misuse, loss or modification, nor do such parties accept liability for the security of a user’s Personal Information submitted on or in connection with the TNR Sites.

RETENTION

TNR retains Personal Information for as long as is necessary for the purpose for which it was collected. When we no longer are required to retain the Personal Information, we will destroy, erase, or de-identify it. Legal requirements, however, may require us to retain some or all of the personal information we hold for a period of time that is longer than that for which we might otherwise hold.

CHILDREN

We are committed to protecting the privacy of children and we do not knowingly solicit personal information from children under the age of 13. If a child has already provided us with personal information, his or her parent or guardian may contact us for the purpose of deleting this information.

CHANGES TO THIS PRIVACY POLICY

TNR may from time to time change this Privacy Policy as new TNR Services are added or old ones changed. If you continue to use our products and services after we make changes, you are consenting to the updated policy. Please check this Privacy Policy regularly for updates by checking the date of “Last Update” at the top of this document.

ACCESSING AND CHANGING ACCOUNT / REGISTRATION INFORMATION

TNR provides you with the means to access, update, edit or delete any account or registration information you may have provided to us at any time on your own by going to the appropriate page in the account or registration section of the relevant TNR Service, and changing or deleting such information as desired. If you are unsure whether we have a record containing any of your Personal Information and would like to confirm whether or not we do, please send an e-mail to privacy@thenorthreport.com indicating all e-mail addresses that you may have given us. If you decide at any time that you do not want to receive any e-mail materials to which you have subscribed, you may choose to unsubscribe to these e-mails by following the instructions at the end of the message.

TNR USE OF NON-PERSONAL INFORMATION

Non-Personal Information is collected or derived by us in the course of operating the TNR Services. For example, our Web servers may automatically collect Non-Personal Information which is provided through your browser or stored on a Cookie or other similar technologies when you choose to visit a TNR Service. In addition to TNR’s practices related to Cookies or other similar technologies, Non-Personal Information is used generally by TNR to monitor and improve the operation of the TNR Services, to perform statistical analyses of the collective characteristics and behaviour of our users, to measure user demographics and interests regarding specific TNR Services, to describe our services to third parties such as prospective business partners and advertisers and to analyze how and where best to use our resources. No Personal Information will be disclosed during these activities. TNR may also use Non-Personal Information to inform our sponsors and advertisers as to the performance of a particular sponsorship (such as a contest) or advertisement. In such case we may disclose to those third-party sponsors and advertisers the overall aggregate demographics available regarding, for example who participated in a contest or who saw and “clicked” on an advertisement. No Personal Information will be disclosed to these sponsors and advertisers as part of this process; only information in an anonymous, aggregate form will be disclosed.

COOKIES AND WEB BEACONS

A “Cookie” is a small text file containing a unique identification number that is transferred (through your browser) from a web site to the hard drive of your computer. The Cookie identifies your browser and will NOT let a web site know any personal information about you, such as your name and address. Since Cookies are only text files, they cannot run on your computer, search your computer for other information or transmit any information to anyone. TNR may use Cookies to:

a. Monitor website usage and improve the operation and performance of the TNR Services and to make our TNR Services easier and more convenient to use. For example, Cookies help us remember who you are through your browser settings so that we can offer and provide more personalized services (e.g. language preference). Cookies also allow us to save passwords and preferences for you so that you will not have to re-enter them the next time you visit a TNR Service;

b. Measure aggregate user traffic and demographic statistics related to the TNR Services and advertisements (e.g. number of users, average time spent, average age and similar statistics). This information helps us to better understand when to update, change or offer new services and provides us with details as to the performance of third party advertisements and content. This information may be reported, in aggregate form only, to our current and prospective sponsors, advertisers and business partners. No Personal Information will be disclosed in such reports;

c. Displaying advertisements. TNR and third party advertising providers used by TNR may use Cookies when serving advertisements based on your visit to a TNR Site or other websites. You may opt out of Google’s personalized advertising by visiting Ads Settings. You may opt out of other third-party vendor’s use of Cookies for personalized advertising by visiting their website, and/or by visiting http://youradchoices.ca/choices/. Cookies are used on many major web sites. Most browsers are initially set up to accept Cookies. If you prefer, you can reset your browser either to notify you when you have received a Cookie, or to refuse to accept Cookies. You should understand that while TNR does not require you to use Cookies, certain TNR Services may not function properly if you set your browser to not accept Cookies. Certain TNR Services may contain electronic images known as “Web Beacons” — sometimes called single-pixel gifs — that allow TNR to count users who have visited those pages and to deliver co-branded services. Web Beacons are not used to access your Personal Information; they are a technique used to compile aggregated statistics about TNR Service usage. Web Beacons collect only a limited set of information including a Cookie number, time and date of a page view, and a description of the page on which the Web Beacon resides. Certain TNR Service web pages may also contain Web Beacons placed there by our advertising partners to help TNR determine the effectiveness of our Internet advertising campaigns.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at privacy@thenorthreport.com.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

CONTACT US
For more information about our privacy practices, or if you have questions, comments or suggestions about this Privacy Policy or TNR’s privacy practices that were not answered here, send us an e-mail to: privacy@thenorthreport.com.

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